Venture Concept No. 2

 

Opportunity

Billions of dollars get wasted every year by people sitting in traffic. Countless hours of sitting in your car wasting time and wasting gas money. Thousands of cars releasing harmful emissions into the environment can be prevented. This is a lot of money and time that can be saved with a good system. I think this is a problem in our society that can be resolved, and it needs to be urgently resolved. The market I see an opportunity for is defined geographically. I see this problem in geographic areas that are heavily populated and tend to have a lot of traffic congestions. There is no service out there at the moment that specializes in assisting to prevent and control traffic. I think there are customers out there that are willing to pay for a service that saves people time, money and the environment. I think it’s a big opportunity because it is easily scalable and once it is tested in one market, it can then be implemented in other geographic areas. I think the window for this opportunity may be closing soon. Technology is advancing quickly and the billions of dollars that can be saved is an opportunity that very enticing. I think as the environment begins to show more and more affects from human flaws, the opportunity to save the environment will grow bigger and traffic will become one of the things people will want to reduce. I see this service concept being implemented all over the world in very populated cities. I think that this service can useful in foreign cities as well. There are multiple countries that have worse traffic than the U.S.  Countries like Thailand, Indonesia, and Russia all have multiple cities that have worse traffic than the United States and could use my service. The opportunity that I see could be placed in almost anywhere in the world.

Innovation

The service I am offering is called Road Warriors. My road warriors are people who drive specialized trucks to help control and prevent traffic. My drivers who will be on the road at all times will report to any traffic jam or accident to help prevent or control it. These drivers will be all over the city and can report to these incidents faster than the average first responder. My drivers are trained in first aid just in case it needs to be applied. Once my road warrior has evaluated the situation, they then start to empty the road to allow traffic through. They will do this in the state-of-the-art trucks. There trucks will have equipment and tools that allow them to take care of any debris on the road or car wreckage that is stopping traffic. People can report these incidents either on an app or call a service number. We expect to get multiple calls at once for the same incident so we will have a system that filters duplicate callers out for the same traffic jams. We do this because we always want to have as many customer service employees and drivers available. We also have developed an algorithmic system that allows all our drivers to be within 10 minutes of any part of the city at all times. We’ve calculated exactly how many drivers we need at all times depending on the time of the day and what day it is. We have also determined the perfect routes for all of our drivers so they can all be within 10 minutes of any place. To give a simple explanation of this very complex algorithm, we will have our drivers driving in circled routes in the city we are located in. They will be driving in synchronized fashion so when one driver is at north part of their route, the driver south of him should also be near the north part of his route. This allows that all areas to be covered at all times.  

Venture Concept

I plan on offering my Road Warrior service to everyone that is located in a certain geographic area. My company will have a partnership with the local government to give my Road Warriors the same authority as first responders have. The local people of the city I am in will all pay a small fee that will be embedded into their car registration fee. So, I will offer my service to everyone on the road who is driving in the city I am located in. Only the people that live in the city will have to pay for service. This allows my company to primarily focus on how to perfect our operations instead of trying drive profits. I think customers will be happy with the service because people will save a lot of time and money which will outweigh the cost of my service. At this point there are no direct competitors but there are other companies that doing similar things we offer. Triple A offers a similar service to us, but our company offers more by not only attending the victim but trying to lessen the effect to other drivers by being faster and clearing the road up. We will have a great customer service team that is always available to answer questions and report incidents. I will need enough employees to handle customer service, driving the trucks, and dealing with public relations. I think our trucks and algorithmic system of routes will put us over any other competitor that will try to enter the market. I think once the concept Is tested in one market that it can be easily duplicated and put in another city. The idea is scalable, and my hope is to put it in every city that suffers with traffic congestion. I see this company becoming a necessity in all highly populated cities once the concept has demonstrated success. I think this service can implemented all over the U.S. and can save billions of dollars on gasoline and save people time. I think our sustainable mission will allows us to gain this partnership the local governments. The partnership with the local government will give us a great competitive advantage and allow us to focus just on delivering a great service.

Feedback: I received feedback that noted that the opportunity was not only available in the U.S. but is available in many other countries. There are multiple countries that have worse traffic than us. I added that once the market was tested in the U.S. that I could then bring the concept to other countries to better traffic all over the world. If we could reduce car emissions across the world, I think our company could make a good impact on the world.