Reading Reflection 2

This book had some really good information about building your social media account.  It really gave a good perspective about how to manage your social media accounts on different platforms. It gave a lot of different tactics on when and how to post on social media. The information was tailored for people who are starting up accounts for there business and they want to build a brand. The book gave in great detail how to optimize you profile and attract as many followers in a strategic manner.

The book had a good perspective about creating a brand that enhanced what I am learning in ENT3003. The book gives a good example on how to identify opportunity in a market to promote your product or service. Learning how to adapt to a changing environment and execute a strategic plan to promote and advertise.

If I had to design an assignment for this class, I would make an assignment where the students will all have to make a new account on a social media platform, and everyone has a certain time period to post as much as they want. The point is to get your post shared as much as possible. To make it even everyone has to make a new account and start with no followers.

The biggest aha moment of the book was the information on how often to post. I thought that posting as often as you could and to anyone who is popular was the way to go. It is not and that was definitely the most eye opening tactic.